Improve your literacy online - July / August issue of Business Issues.
Monday 21 July 2008 12:53 PM
The UK-wide problem of illiteracy within the workplace is not being helped by spell-check and other supposedly useful technologies, according to Heather Ker, creator of Better Writing: Better Business™, a web - based solution designed to improve writing skills in business. This article discusses that a massive percentage of participants in a recent survey would consider not doing business with a company that displayed poor levels of literacy within their marketing material.
The business community has felt the pressure of poor literacy skills mounting for many years and it is estimated that this lack of skills could be costing the UK economy up to £2billion per year.
Word processing makes everyday working life easier, but it is still important to proof read every document without assuming that all the errors will be automatically corrected. Better Writing: Better Business™ has designed a new interactive solution to raise basic levels of literacy. It is self-paced, easy to navigate, and perfectly designed for incremental learning. Based on scientific principles of learning, it teaches in stages with clear, concise lessons, practice questions and reviews. With no need for users to leave their place of work to learn, business disruption is minimal.